Press Release May 26, 2021

[Press Release] Samsung Display’s laptop OLED Achieved First in the Industry Certification for Low Chemical Emissions

Samsung Display’s nine OLED panels for laptops achieved GREENGUARD Gold certification of components for first time in the industry Samsung Display’s OLED panels for laptop has achieved UL’s GREENGUARD Gold Certification for low chemical emissions for their components for the first time in the industry. Global safety science leader UL certified that Samsung Display’s nine laptop OLED panels, ranging from 13.3-inch to 16-inch, met the GREENGUARD Gold Certification standard, UL 2819 GREENGUARD Standard for Electronic Equipment. The panels were featured in Samsung’s latest Galaxy Book Pro and Galaxy Book Pro 360. GREENGUARD Gold certification is awarded to products including electronic and medical equipment that meet its volatile organic compounds (VOCs) and particle emission standards. As the pandemic sees the demands for electronic devices including latops soaring, Samsung Display released the low chemical emissions laptop OLED panels which minimized the use of plastic substrate sheets, which can be a main source of VOC emissions. Among the LCD components, the backlight can be a major origin of VOCs for its use of multiple plastic substrate sheets. According to tests conducted by the…
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News May 18, 2021

[Press Release] Samsung Display unveils its OLED innovations in SID Display Week

Samsung Display showcases its forward-looking and consumer-centric solutions including S-Foldable, Slidable, and Under Panel Cameras Samsung Display unveils its next-generation OLED technologies in the world’s biggest display exhibition, cementing its leadership across the industry. The company opened a virtual exhibition at the 2021 SID Display Week under the tagline “Better life thru Samsung OLED,” showcasing its next-generation OLED products including: S-Foldable: A multi-foldable mobile display that maxes out at 7.2 inches but can be folded twice—both in and out—to be as small as a regular-sized smartphone. 17-inch Foldable: A foldable display that maxes out at 17 inches with a 4:3 aspect ratio that can be folded to be tablet-sized, offering both portability and a larger screen. Slidable: A display that can be slid horizontally to expand screen size for multitasking and videos, offering additional display area while maintaining a traditional smartphone’s form factor. Under Panel Camera: A front-facing camera for mobile devices that is housed underneath the display panel to achieve a real full-screen experience without distracting notches. During the 2021 SID Display Week, CEO JS Choi delivers a keynote…
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Press Release May 13, 2021

[Press Release] Samsung’s Laptop OLED Certified for Gaming Performance

Samsung Display’s new OLED offers 1.5x better blur length than conventional LCD, setting a novel standard for consumer laptop Samsung Display has announced that the world’s leading certification company SGS* certified its laptop OLED for gaming performance, which is featured in Samsung Electronics’ latest laptop Galaxy Book Pro and Galaxy Book Pro 360. According to SGS’s test results, the new Samsung Display OLED showed the blur length below 1.4mm and the moving picture response time** below 15.4ms, both of which are crucial to enjoying dynamic and fast-paced action games. An LCD laptop with identical specs showed the maximum 2.1mm blur length and the 26.4ms moving picture response time. Its HDR contrast ratio, which quantifies the sharpness and the depth of an image, resulted in over 1,000,000:1. According to Samsung Display, fast-paced video games that require higher performance often suffer degradations in image quality when played on a display with a long blur length, which could harm user experience. OLED has a very wide range of contrast thus offers more immersive gaming experience for consumers who favor dynamic, flamboyant games, Samsung…
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Press Release May 6, 2021

[Press Release] Samsung OLED laptops proven to save up to 25 percent more display energy in dark mode

Leveraging OLED displays in dark mode proven to be the most energy-saving solution Samsung Display announced today that its OLED laptops are up to 25 percent more energy efficient in dark mode compared to light mode. The company tested its OLED laptops’ battery life using the industry-standard MobileMark 2018* and found that battery life averaged 11 hours in dark mode and 9.9 hours in light mode. By reducing the On Pixel Ratio, or the ratio of working pixels to total display pixels, dark mode was shown to cut down display energy consumption by about 25 percent. Since screens are one of the most significant contributors to battery drain, as a result, Samsung OLED laptops were found to give users an additional hour of power, compared to LCD laptops. “Low energy technology is vital for improving the portability of mobile devices like smartphones and laptops,” says Baek Jeeho, vice president of Samsung Display. “The combination of OLED screens and dark mode is clearly proven to be the best solution. Dark mode also reduces blue light significantly, which is beneficial to users’…
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News April 13, 2021

[Press Release] Sungchul Kim, president of Samsung display, was awarded ‘Karl Ferdinand Braun Prize’

Sungchul Kim, president and head of the Mobile Display Business for Samsung Display, was awarded the 2021 Karl Ferdinand Braun Prize by the Society of Information (SID). Dr.Kim is recognized for contributing to the successful launch of mass-production of high-resolution AMOLED displays with LTPS (Low-Temperature Polysilicon) technology. The SID, an authoritative industry organization for displays founded in 1962, created this prize in 1987 in honor of the German physicist and Nobel Laureate Karl Ferdinand Braun, who invented the cathode-ray tube (CRT). The Karl Ferdinand Braun Prize with the highest authority is awarded for outstanding technical achievement in the display industry, honoring those who have pioneered the underpinning commercial displays. With winning the award, the SID introduced his outstanding achievements, such as slimming the display with the adoption of “On-Cell-Touch” touch-sensing, development of flexible OLED that is bent and folded, and mass-production of foldable OLED with ultra-thin glass (UTG). The president Sungchul Kim had a doctoral degree in physics at Kyung Hee University and served as head of OLED development, Head of the display research center, and Head of the Mobile…
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Press Release March 23, 2021

[Press Release] Samsung Display Finding Growing Interest for Low-power OLED Displays with Global Customers

Has just supplied its low-power OLED panel featuring ‘Adaptive Frequency’ technology to Oneplus and OPPO Low-power OLED display technology key to accommodating increased smartphone usage from pandemic-triggered hikes in virtual interaction and steady 5G network expansion After premiering ‘Adaptive Frequency’ low-power OLED display technology on the Samsung Galaxy Note 20 smartphone late last year, Samsung Display said it is seeing increasing interest from other global manufacturers for these power-saving display panels, which are well-suited to 5G phones. OPPO, the largest smartphone manufacturer in China, is the first Chinese smartphone maker to adopt the Adaptive Frequency technology. OPPO’s new flagship lineup, the ‘Find X3’, features the Samsung Display’s OLED panel with a refresh rate* that varies depending upon the application in use. OPPO said that it is seeing its premium phone’s total power consumption cut as much as 46 percent. Samsung Display’s Adaptive Frequency technology minimizes power consumption by automatically adjusting a display’s refresh rate for the application being used at any given moment. For instance, the adaptive refresh rate enables the OLED panel to reach 120Hz when playing a fast-moving…
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Press Release March 16, 2021

[Press Release] Samsung Display Intends to Lead the Gaming Display Market as Demand for At-home Entertainment Continues to Spiral

Will supply OLED (organic light emitting diode) displays not only to gaming laptop market, but also for gaming smartphones such as the ROG Phone 5 from ASUS Verified as having a ‘Seamless Display’ thanks to its fast response time and high refresh rate of more than 120Hz Earned an ‘Eye Care Display’ designation from SGS* by emitting less than 6.5 percent of blue light. Amid exponential growth of the gaming industry that is being fueled mostly by more stay-at-home time, Samsung Display announced today that it will aggressively expand its presence in the gaming smartphone and laptop (note PC) markets with OLED displays optimized for high-resolution gaming content. With more people practicing social distancing by staying at home, the number of online gamers has surged, and end-product manufacturers are scrambling to launch gaming IT devices to meet demand for mobile displays of the highest quality. “Our OLED Display has valuable features befitting premium gaming content, such as fast response time and less blue light emissions,” said Ho-jung Lee, vice president of Mobile Display Product Planning Team at Samsung Display. “Consumers…
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News February 21, 2021

[Press Release] Samsung Display Kick-starts ESG* Management with joining RBA Membership

– Actively engages in corporate social responsibilities, befitting global companies – Newly establishes the Sustainable Management Secretariat and the company-wide consultative body to carry out ESG strategy in earnest Samsung Display Chief Executive Officer Joo Sun Choi announced that the company will further boost its environmental, social and governance (ESG) involvement from 2021. Samsung Display joined RBA membership to take the initiative among local display producers in driving ESG-centered management strategy in accordance with global trends. “As a global leader in display industry, Samsung Display has been prioritizing environmental and social values in the entire process of product manufacturing” said Jaeho Shin, Executive Vice President and Head of the Display Management Office at Samsung Display. “Moreover, we will further evolve into a global company that earns trust from our customers and members of society, and that dedicates to the development and happiness of humanity” he added. The Responsible Business Alliance (RBA), the world’s largest industry coalition dedicated to corporate social responsibility in global supply chains, sets out and holds members accountable to RBA Code of Conduct based on a number of…
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Press Release February 4, 2021

[Press Release] Samsung Display’s New OLED Promotional Videos Underscore Display Excellence to Laptop Consumers

Cumulative view count since early January have already recorded about 430K views on YouTube, and 6.38M views on Weibo Many consumers are praising the new OLED-enhanced laptops and expressing a desire to purchase Vlog-style videos on the low-power aspect of OLED laptop displays are also being released A series of videos created by Samsung Display, the world’s largest display manufacturer, to look at the technological excellence of OLED laptop displays is on its way to going viral worldwide. Samsung Display has produced four videos covering all of the major features of OLED displays  for laptops and has posted them on the company’s YouTube channel once a week since January 4th. So far, the total YouTube view count for the series has reached 429K views. This is in addition to 6.38M views on Weibo, the well-known Chinese social media. The first in the four-video series, titled ‘Superior Image Quality’, demonstrates the Samsung OLED laptop display’s wide color gamut and extremely life-like image quality. The second video clip, ‘Eye Friendly’, describes OLED’s unique technologies, which deliver faster response times and sharply decrease…
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Press Release February 2, 2021

[Press Release] New Samsung OLED Panel Stays Clear Outdoors — UL-verified for Sunlight Visibility

□ The display is made with a new organic material to achieve a peak brightness of more than 1,500 nits □ With much improved image quality outdoors, Samsung Display said its new OLED display will significantly enhance the world of 5G smartphones Samsung Display Company’s Chief Executive Officer Joo Sun Choi today unveiled a striking new OLED display that delivers bright and clear outdoor visibility, befitting the spirit of the 5G era. At the same time, Samsung Display announced that this latest OLED smartphone display has been recognized by UL, the global independent safety science company, for its ‘Sunlight Visibility’ performance. In rigorous testing, UL assessed the color gamut and luminance of the new display, both of which can greatly impact visibility outdoors. As a result, Samsung Display’s new OLED panel achieved an ‘Ambient Color Gamut’* rating of 73 percent of the DCI (Digital Cinema Initiatives)-P3 standard, and a peak brightness of more than 1,500 nits (the maximum brightness that a single display can now provide). When taking a smartphone outdoors, the screen typically appears to darken, as texts and image colors become almost unrecognizable. This outdoor…
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